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Introduction Todays world is awash with images, but what makes people stop scrolling or walking by? What makes them remember an image or a photographers work? In my mind, its the stories they tell. Stories are the real influencers. The aim of this book is to help you create lasting photographs, the sort Dorothea Lange called second lookers. using a tried-and-tested approach that puts the story at the heart of everything you do. Well start with the basics, including what equipment you need and the essence of a great photograph. Then well examine the craft of storytelling and how this can be applied to photography. From there, the book follows the process of making a photo story. In each section you will find step-by-step exercises illustrating fundamental techniques and projects to challenge your creativity and broaden your skill set. Youll also find tips, creative briefs and plenty of real-world examples. Read more Storytelling 101 Great leaders tell great stories. They know how to spin a good yarn and its these tales that capture and direct our attention. Thanks to social media platforms like Instagram, anyone can share their stories quickly, allowing others to live vicariously through their experiences. In this chapter, Im going to break down the process behind telling stories and look at how we can apply these techniques to photography. By the end, youll have learned an easy-to-follow method for creating compelling photo stories from your own experiences and ideas. Step 1: Pitch A strong online presence is an essential part of any photographers business and its necessary to present a polished and professional shop front. However, its just as important to deliver a sense of your own personality to prospective clients. Lets face it, everyone wants to be a photographer these days! You cant rely on your image making capabilities alone to win contracts; youve got to show youre cool to work with too! In this chapter, well run through building websites, curating an Instagram feed, the art of negotiation and how to handle yourself on client calls essentially, everything you need to start landing work and getting paid for the images you make. Step 2: Prep By failing to prepare, you prepare to fail - Benjamin Franklin I live by the above quote, and I am meticulous when it comes to shooting preparation, from building mood boards and shot lists right through to considering the psychological properties of colour. A vast amount of planning and prep work is needed ahead of the shoot day. In this chapter, well dig into these different tasks and techniques, which will help you work more efficiently and produce more impactful images Read more Step 3: Shoot Shoot day has arrived! All your planning and creative preparation have led to today. In this chapter, Ill offer tips for working with models and talent, detail the type of lenses and camera settings I use, and provide some tried and-tested lighting strategies. Ill also run through a range of shooting techniques for you to experiment with. Step 4: Edit Welcome to the edit suite! I really love this part of my job, as its where I get to actually work with the photographs captured on shoot day and really begin to pull a story together. In this chapter, well run through the basics, like importing images from your card into Lightroom, establishing naming conventions, folder structures and using rating systems. Well also touch on colour grading within Lightroom, creating presets and adding film-inspired imperfections. Well then finish with a relatively detailed and crucial section on backing up your images. Step 5: Deliver Congratulations youre nearly there and your wrap party awaits! Long-standing relationships and repeat clients are the goals for a freelancer, so it pays to make every interaction you have with a client as professional as possible. Dont fall at this final hurdle. Delivering photographs to a client in a timely, efficient manner will stand you in good stead for future work. In this chapter, well look at file types, colour profiles, sharpening images and a slick web based image-delivery system. Read more

Details e-book The Photography Storytelling Workshop

🗸 Author(s): Finn Beales
🗸 Title: The Photography Storytelling Workshop: A five-step guide to creating unforgettable photographs
🗸 Rating : 4.7 from 5 stars (626 reviews)
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle

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