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INTRODUCTION This book is designed as a guide for anyone interested in the field of color, from graphic, interior, and fashion designers to artists, craftspeople, and flower arrangers. Not only does it explain the science of color but it also suggests innumerable harmonies to fit every mood and end use. Sections on the psychology of color and color-trend forecasting are of particular value to advertisers and product designers to aid them in subliminally communicating with target markets. Read more The Color Wheel The twelve segments of the color wheel consist of primary, secondary, and tertiary hues and their specific tints and shades. With red at the top, the color wheel identifies the three primary hues of red, yellow, and blue. These three primary colors form an equilateral triangle within the circle. The three secondary hues of orange, violet, and green are located between each primary hue and form another triangle. Red-orange, yellow-orange, yellow-green, blue-green, blueviolet, and red-violet are the six tertiary hues. They result from the combination of a primary and a secondary hue. How to Use Color Working with color to achieve intended results can be a challenge, but it can also be fun! An effective color scheme can make a room feel warm and inviting; a graphic design able to attract attention; or a poster to recall days gone by. Before learning what colors to use in order to achieve the best results, you must first understand some basic color terms. The Color Chart The color chart is the color wheel in chart form. The rows above and below the fully saturated center hue represent the tints and shades of each color. Each hue, tint, and shade on the chart below is numbered 196 for easy reference. Numbers 97106 represent the value range from lightest gray to black. These numbers correspond with the colors used in combination throughout this book and offer a wide selection of balanced and effective color possibilities within each interpretive section. Read more The Process The Pocket Complete Color Harmony is divided into sections to show aspects of color and color combinations that visually explain the effect color has on our lives. The color conversion chart, the color wheel on pages 613, and color cards all work together to develop unique color possibilities. The Pocket Complete Color Harmony explores color terminology, the aspects of color, color schemes, and color combinations. It serves as a practical guide for accurate and positive results when designing with color. Aspects of Color The aspects, or qualities, of color refer to colors and color combinations that evoke certain emotional responses. Light and dark are the basic distinctions. Without sunlight or artificial light, there is no color. Read more

Details e-book The Pocket Complete Color Harmony

🗸 Author(s): Tina Sutton
🗸 Title: The Pocket Complete Color Harmony: 1,500 Plus Color Palettes for Designers, Artists, Architects, Makers, and Educators
🗸 Rating : 4.5 from 5 stars (152 reviews)
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle

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