The future of sales is radically transparent. Are you ready for it?Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do?It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Details e-book The Transparency Sale
🗸 Author(s): Todd Caponi
🗸 Title: The Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results
🗸 Rating : 4.7 from 5 stars (132 reviews)
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle
Readers' opinions about The Transparency Sale by Todd Caponi
Dive into an epic fantasy novel where heroes embark on a perilous quest to save their world from an ancient evil. The world-building is richly detailed, immersing readers in a realm of magic and adventure. With its unforgettable characters and breathtaking action scenes, this book is sure to captivate readers of all ages.
Delve into the pages of this thought-provoking philosophical treatise, where the author grapples with some of life's most profound questions. From the nature of existence to the meaning of morality, each chapter offers a fresh perspective on the human condition. With its rigorous logic and elegant prose, this book is sure to spark lively debate and introspection.
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