Email Marketing Rules: 184 Best Practices to Optimize the Subscriber Experience and Drive Business Success

The most comprehensive email marketing book from the most prolific email marketing author helps you master the most misunderstood marketing channel. Updated and greatly expanded, the 4th Edition of Email Marketing Rules demystifies this vital channel, guiding you through its complexities to find the best execution for your brand—the one that serves the needs of your business and the needs of your subscribers. Volume 1 of Email Marketing Rules discusses 184 best practices that help you…Build productive, safe email lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wiselySet the right program goals by understanding “deep metrics” and properly interpreting campaign, channel, and subscriber metricsCreate relevant messages with subject lines that draw in subscribers while avoiding “opener’s remorse” and designs that focus subscribers on taking actionCraft high-performance triggered emails, including welcome programs that set you up for long-term successEffectively plan and produce emails with workflows that allow you to seize opportunities and avoid errorsAnd much more, including understanding the law, optimizing email frequency, using the best landing pages, and doing A/B testing

Details e-book Email Marketing Rules

🗸 Author(s): Chad S. White
🗸 Title: Email Marketing Rules: 184 Best Practices to Optimize the Subscriber Experience and Drive Business Success
🗸 Rating : 4.9 from 5 stars (32 reviews)
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle

Readers' opinions about Email Marketing Rules by Chad S. White

Kinsee Lamb
This gripping true crime narrative offers a chilling glimpse into the minds of some of history's most notorious criminals. From cold-blooded killers to master con artists, each chapter delves into the twisted motives and methods of these infamous individuals. With its riveting storytelling and meticulous research, this book is a must-read for armchair detectives and true crime enthusiasts alike.

Jenise Hope
Dive into a world of magic and mystery with this enchanting fantasy novel, where mythical creatures and ancient prophecies collide in an epic battle for survival. As darkness descends upon the land, a young hero must rise to fulfill his destiny and save the kingdom from destruction. With its richly imagined world and compelling characters, this book is sure to transport readers to a realm of wonder and adventure.

Audi Thornton
Explore the depths of human emotion with this powerful collection of poetry, where words dance off the page and into the heart. From love and longing to despair and redemption, each poem offers a glimpse into the human experience in all its complexity. With its evocative imagery and lyrical prose, this book is a testament to the enduring power of poetry to move and inspire.

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